Following an appearance on the CBC’s “Lang and O’Leary Exchange” on November 28, MaRS Innovation UTESTcompany, Granata Decision Systems, appeared on CBC news “The National.” The segment included an interview with Amanda Lang.
Granata Decision Systems’ Co-Founder and University of Toronto Professor Craig Boutiliergives his pitch at a OneEleven investor session. Boutilier and Granata were featured on CBC News’ “The National.”
Founded by Craig Boutilier and Tyler Lu, Granata Decision Systems is one of the first six companies incubated through the UTEST program for early-stage technologies, jointly administered by MaRS Innovation and the University of Toronto.
Granata is one of eight companies to join OneEleven’s accelerator program for companies tackling big data problems.
Their software allows marketers to optimize the effectiveness of their campaigns.
The segment features co-founder Craig Boutilier’s pitch at an invitation-only investor gathering at OneEleven to secure funding to further the success of Granata Decision Systems.